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Huxly

PRIVACY POLICY

Introduction

We are committed to protecting and respecting your privacy and protecting your personal data. We have produced this document to help you understand what personal data we collect about you when using the website, how we use that data, and to give you clear and transparent guidance on your rights. This document covers the following areas:

  • Who we are
  • What is personal data?
  • What personal date we collect?
  • How we collect your personal data?
  • How we use personal data?
  • Who we share your personal data with
  • Transferring personal data outside the European Union ("EU")
  • How long we hold personal data
  • Where we store your personal data
  • Your rights
  • Contact us
  • Updates to our Privacy Notice

Who we are

Huxly Global is the controller and responsible for your personal data for this website. We are part of Mathematical Market Research Limited group (“MMR Research”) so we may have to share information with other group companies from time to time.

What is personal data

Personal data is one or more pieces of information that identifies a living individual.

What personal data we collect

We may collect, use, store and transfer different kinds of personal data about you which we have grouped together as follows:

  • "Identity Data" includes first name, last name, title.
  • "Contact Data" includes email address and telephone numbers.
  • "Transaction Data" includes details about products and services you have purchased from us (including historical).
  • "Technical Data" includes internet protocol (IP) address, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access this website.
  • "Profile Data" includes purchases or orders made by you, your interests, preferences, feedback and survey responses.
  • "Usage Data" includes information about how you use our website, products and services.
  • "Marketing and Communications Data" includes your preferences in receiving marketing from us and our third parties and your communication preferences.

We also collect, use and share "Aggregated Data" such as statistical or demographic data for any purpose. Aggregated Data could be derived from your personal data but is not considered personal data in law as this data will not directly or indirectly reveal your identity. For example, we may aggregate your Usage Data to calculate the percentage of users accessing a specific website feature. However, if we combine or connect Aggregated Data with your personal data so that it can directly or indirectly identify you, we treat the combined data as personal data which will be used in accordance with this privacy policy.

We do not collect any "Special Categories of Personal Data" about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health, and genetic and biometric data). Nor do we collect any information about criminal convictions and offences.

If you fail to provide personal data

Where we need to collect personal data by law, or under the terms of a contract we have with you, and you fail to provide that data when requested, we may not be able to perform the contract we have or are trying to enter into with you (for example, to provide you with goods or services). In this case, we may have to cancel a product or service you have with us but we will notify you if this is the case at the time.

How we collect personal data

We use different methods to collect data from and about you including through:

  • Direct interactions. You may give us your Identity, Contact Data by filling in forms or by corresponding with us by post, phone, email or otherwise. This includes personal data you provide when you:
    • Complete a form for expressing your interest in or ordering for our products or services;
    • Order our products or services;
    • Subscribe to our service, view webinars or publications;
    • Request marketing to be sent to you;
    • Enter a competition, promotion or survey; or
    • Give us feedback or contact us.
  • Automated technologies or interactions. As you interact with our website, we will automatically collect Transaction, Technical, Profile, Usage, Marketing and Communications Data when you initially complete a form.
  • We also collect Technical Data about your equipment, browsing actions and patterns. We collect this personal data by using cookies, server logs and other similar technologies. Please see our cookie policy here for further details.
  • Third parties or publicly available sources. We will receive personal data about you from various third parties as set out further below.
  • Third parties or publicly available sources. We will receive personal data about you from various third parties as set out further below.

How we use your personal data

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:

  • Where we need to perform the contract we are about to enter into or have entered into with you.
  • Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests.
  • Where we need to comply with a legal obligation.

Please see [LINK TO GLOSSARY, LAWFUL BASIS] to find out more about the types of lawful basis that we will rely on to process your personal data.

Generally, we do not rely on consent as a legal basis for processing your personal data although we will get your consent before sending third party direct marketing communications to you via email or text message. You have the right to withdraw consent to marketing at any time by contacting us.

Purposes for which we will use your personal data

We have set out below, in a table format, a description of all the ways we plan to use your personal data, and which of the legal bases we rely on to do so. We have also identified what our legitimate interests are where appropriate.

Note that we may process your personal data for more than one lawful ground depending on the specific purpose for which we are using your data. Please contact us if you need details about the specific legal ground we are relying on to process your personal data where more than one ground has been set out in the table below.

Purpose/Activity Type of data Lawful basis for processing including basis of legitimate interest
To register you as a new customer and provide services to you (a) Identity

(b)Contact		 Performance of a contract with you
To recognise you as a returning customer and provide services to you (a) Identity

(b) Contact

(c) Transaction Data

(d) Profile Data

(e) Usage Data		 Performance of a contract with you
To manage our relationship with you which will include:
(a) Notifying you about changes to our terms or privacy policy
(b) Asking you to leave a review or take a survey		 (a) Identity

(b) Contact

(c) Profile

(d) Marketing and Communications

(e)Transaction

(f) Usage Data		 (a) Performance of a contract with you

(b) Necessary to comply with a legal obligation

(c) Necessary for our legitimate interests (to keep our records updated and to study how customers use our products/services)
To enable you to partake in a prize draw, competition or complete a survey (a) Identity

(b) Contact

(c) Profile Data

(d) Usage

(e) Marketing and Communications		 (a) Performance of a contract with you

(b) Necessary for our legitimate interests (to study how customers use our products/services, to develop them and grow our business
To administer and protect our business and this website (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data) (a) Identity

(b) Contact

(c) Technical

(d) Usage		 (a) Necessary for our legitimate interests (for running our business, provision of administration and IT services, network security, to prevent fraud and in the context of a business reorganisation or group restructuring exercise)

(b) Necessary to comply with a legal obligation
To deliver relevant website content and advertisements to you and measure or understand the effectiveness of the advertising we serve to you (a) Identity

(b) Contact

(c) Profile Data

(d) Usage

(e) Marketing and Communications

(f) Technical		 Necessary for our legitimate interests (to study how customers use our products/services, to develop them, to grow our business and to inform our marketing strategy)
To use data analytics to improve our website, products/services, marketing, customer relationships and experiences (a) Technical

(b) Usage

(c) Contact		 Necessary for our legitimate interests (to define types of customers for our products and services, to keep our website updated and relevant, to develop our business and to inform our marketing strategy)
To make suggestions and recommendations to you about goods or services that may be of interest to yo (a) Identity

(b) Contact

(c) Profile Data

(d) Usage

(e) Marketing and Communications

(f) Technical		 Necessary for our legitimate interests (to develop our products/services and grow our business)

Marketing

We strive to provide you with choices regarding certain personal data uses, particularly around marketing and advertising.

Promotional offers from us

We may use your Identity, Contact, Technical, Transaction, Usage and Profile Data to form a view on what we think you may want or need, or what may be of interest to you. This is how we decide which products, services and offers may be relevant for you (we call this marketing).

You will receive marketing communications from us if you have requested information from us or purchased goods or services from us and you have not opted out of receiving that marketing. You can opt out by unsubscribing at the link provided in email communications or emailing us at the email address provided. To opt-out of other forms of marketing (such as postal marketing or telemarketing), contact us at [EMAIL ADDRESS].

Cookies

You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of this website may become inaccessible or not function properly. When you visit our site for the first time, we do not collect any non-essential cookie information until you give consent. If you wish to update your cookie preferences please click here http://huxlyglobal.com/cookie-policy

Change of purpose

We will only use your personal data for the purposes for which we collected it, unless we reasonably consider that we need to use it for another reason and that reason is compatible with the original purpose. If you wish to get an explanation as to how the processing for the new purpose is compatible with the original purpose, please contact us.

If we need to use your personal data for an unrelated purpose, we will notify you and we will explain the legal basis which allows us to do so.

Please note that we may process your personal data without your knowledge or consent, in compliance with the above rules, where this is required or permitted by law.

Who we share your personal data with

(i) Internal Third parties

We may share or disclose your personal data within the MMR Research where you have agreed that they can send you information about their related goods and services (they’ll always give you an easy way to unsubscribe or you can contact us to update your preferences at any time). We share technology and systems with our group companies but we ensure that only the relevant personnel have access to your personal data.

(ii) External Third Party Processors

Our carefully selected partners and service providers may process personal information about you on our behalf as described below:

Our carefully selected partners and service providers

Our carefully selected partners and service providers may process personal information about you on our behalf as described below:

  • Digital Marketing Service Providers: We periodically appoint digital marketing agents to conduct marketing activity on our behalf, such activity may result in the compliant processing of personal information. Our appointed data processors are: Hubspot, Google, Microsoft, Hotjar, Call Rail and WebDNA.
  • We work with WebDNA who are website developers (hosting our website and development work).
  • Providers of technical, payment and delivery services such as Tag Manager (Google service).
  • Data brokers or aggregators such as Cognism, SalesLoft.
  • Professional advisers acting as processors or joint controllers including lawyers, bankers, auditors and insurers based in the United Kingdom who provide consultancy, banking, legal, insurance and accounting services.
  • HM Revenue & Customs, regulators and other authorities acting as processors or joint controllers based in the United Kingdom who require reporting of processing activities in certain circumstances.

(iii) Third parties to whom we may choose to sell, transfer or merge parts of our business or our assets

Alternatively, we may seek to acquire other businesses or merge with them. If a change happens to our business, then the new owners may use your personal data in the same way as set out in this privacy policy.

We require all third parties to respect the security of your personal data and to treat it in accordance with the law. We do not allow our third-party service providers to use your personal data for their own purposes and only permit them to process your personal data for specified purposes and in accordance with our instructions.

Transferring your personal data outside the European Economic Area ("EEA")

We share your personal data within our Group of companies. This will involve transferring your data outside the UK.

Some of our external third parties are based outside the UK so their processing of your personal data will involve a transfer of data outside the UK.

Whenever we transfer your personal data out of the UK, we ensure a similar degree of protection is afforded to it by ensuring at least one of the following safeguards is implemented:

  • We will only transfer your personal data to countries that have been deemed to provide an adequate level of protection for personal data.
  • Where we use certain service providers, we may use specific contracts approved for use in the UK which give personal data the same protection it has in the UK.

How long we keep your personal data

We process personal data only for so long as is necessary for the purpose(s) for which it was originally collected, after which it will be deleted or archived except to the extent that it is necessary for us to continue to process it for the purpose of compliance with legal obligations to which we are subject or for another legitimate and lawful purpose.

To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal requirements.

Where we store your personal data

Generally, all information you provide to us is stored on our secure servers based in England when using our Access CRM and North America for data using Hubspot. We do not keep paper copies of personal data collected via the website.

Security of your Personal Data

All personal data processed by us is stored securely (the level of security being appropriate to the nature of the data concerned and the other relevant circumstances).

Your Rights

You have the following rights in relation to personal data relating to you that we process:

  • Request access - You may request access to the personal data concerned (“data subject access request”).
  • Request correction - You may request that incorrect personal data that we are processing be rectified.
  • Request for erasure - In certain circumstances (normally where it is no longer necessary for us to continue to process it), you may be entitled to request that we erase the personal data concerned.
  • Object to processing - If your personal data where we are relying on a legitimate interest (or those of a third party) and there is something about your particular situation which makes you want to object to processing on this ground as you feel it impacts on your fundamental rights and freedoms. Where we are processing your personal data for marketing purposes or otherwise based on our legitimate interests, you may in certain circumstances have a right to object to that processing.

Request restriction of processing of your personal data. This enables you to ask us to suspend the processing of your personal data in the following scenarios:

  • If you want us to establish the data's accuracy.
  • Where our use of the data is unlawful but you do not want us to erase it.
  • Where you need us to hold the data even if we no longer require it as you need it to establish, exercise or defend legal claims.
  • You have objected to our use of your data but we need to verify whether we have overriding legitimate grounds to use it.

Request the transfer of your personal data to you or to a third party. We will provide to you, or a third party you have chosen, your personal data in a structured, commonly used, machine-readable format. Note that this right only applies to automated information which you initially provided consent for us to use or where we used the information to perform a contract with you.

Withdraw consent at any time - Where we are processing personal data relating to you on the basis of your prior consent to that processing, you may withdraw your consent, after which we shall stop the processing concerned.

To exercise any of your rights (including withdrawing relevant consents or obtaining access to your personal data), you should contact us as set out below. If you have a complaint about any processing of your personal data being conducted by us, you can contact us as set out below or lodge a formal complaint with the Information Commissioner.

Contacting the regulator

The Information Commissioner is the supervisory authority in the UK and can provide further information about your rights and our obligations in relation to your personal data, as well as deal with any complaints that you have about our processing of your personal data.

Contacting us

We have appointed a data protection officer (DPO) who is responsible for overseeing questions in relation to this privacy. If you have any questions about this privacy policy, including requests to exercise your legal rights, please contact the DPO using the details set out below. If your query is about cookie usage please quote your "cookie consent ID" along with the time and date of consent - which can be found on the cookie policy page: https://huxlyglobal.com/cookie-policy

Our contact details are:
104-110 Crowmarsh Battle Barns
Preston Crowmarsh
Wallingford
OX10 6SL
Email: joe@huxlyglobal.com
Phone: 07884 264419

If you are in the EEA, we also have an EU Representation you can contact at: MMRRW-DPO@mmr-research.com

You have the right to make a complaint at any time to the Information Commissioner's Office (ICO), the UK regulator for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to deal with your concerns before you approach the ICO so please contact us in the first instance.

Updates to this policy

Any changes we make to our privacy policy in the future will be posted on this page. Please check back frequently to see any updates or changes to our privacy policy.

Date of this policy

This policy was last updated on 4th December 2024.